Named after founder Ariane Prette, the family-owned brand APM Monaco was created in 1982. The brand is synonymous with creativity, fashion and the chicness of Monaco. With a reputation for quality craftsmanship, APM is a fashion lover destination for modern luxurious jewelry. After 30 years of developing and perfecting traditional handcrafted quality jewelry, in 2011 APM decided to venture into the design-focused silver jewelry business and continues to carry on Ariane Prette's legacy with the aim to make APM Monaco a modern yet timeless brand that fits perfectly with current trends.